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The Program on Negotiation at Harvard Law School

Dealing with an Angry Public

Protecting your Reputation and Your Market Share

The standard way to deal with an angry public is to try to convince people that they are wrong or that the have no reason to be afraid. Sometimes this is done by lining up expert testimonials, sometimes it is done by “spin control” in the media. The problem is you pay too much, it takes too long, and you lose market share.

In Cambridge, Massachusett

November 13-14, 2008

Program Faculty: Lawrence E. Susskind; Michael Wheeler and Jeff Ansell
http://www.pon.harvard.edu/